Efficiency evaluation of cruise lines based on hyper network SBM model

  • HONG Ting-ting ,
  • KUANG Hai-bo ,
  • CUI Qiang
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  • (1.a.Collaborative Innovation Center for Transport Studies;1.b.Transportation Management College,Dalian Maritime University,Dalian 116026,China;2.School of Economics and Management,Southeast University, Nanjing 211189,China)

Received date: 2017-03-07

  Revised date: 2017-05-25

  Online published: 2017-05-31

Abstract

In this paper, the efficiency of cruise line was divided into two stages model as operations stage and sales stage. By using the super network SBM model, the total efficiency and staged efficiency of the world’s three major cruise companies, namely, Carnival cruise lines, Royal Caribbean cruise lines and Genting Hongkong company were evaluated from 2005 to 2014. Results show that the overall efficiency of cruise companies is on the rise during 2005—2014. Sales efficiency is higher than operation efficiency, but operation efficiency has more influence on total efficiency. Finally, some recommendations from the input-output perspective are proposed.

Cite this article

HONG Ting-ting , KUANG Hai-bo , CUI Qiang . Efficiency evaluation of cruise lines based on hyper network SBM model[J]. Journal of Dalian Maritime University, 2017 , 43(4) : 14 -21 . DOI: 10.16411/j.cnki.issn1006-7736.2017.04.003

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